Client description
- UK property business specialising in commercial construction and housebuilding.
Project objectives
- To provide an analysis and forecast for a local region and an overview of the wider GB construction market.
- To understand activity levels in fiver core markets over the following three years – education, health, housebuilding, industrial and commercial.
How we met the objectives
- Analysed market data from a wide number of sources including project planning leads, Government data and web searches.
- Developed a forecasting model to estimate output by sector and region for next 3 years.
Benefits for the client
- Helped in business planning by providing client with current and expected market sizes, key competitors, clients and specifiers in each target sector. We also provided insights into the regional ‘hot-spots’ and major framework contracts to target new contract opportunities.
- Client senior management used report in budgeting process to target growth in the region