A regional Facilities Management company, servicing schools, hospitals, and other public bodies, approached Leading Ege to initiate a project to measure and track their Net Promoter Score (NPS) and assess customer satisfaction levels. The project aimed to provide a comprehensive understanding of their service performance across various sites.
Project Objectives: Evaluating Customer Satisfaction and Service Performance
The main objectives of the project were to measure and track the NPS over time, assess the level of customer satisfaction with the company’s services at selected operating sites and identify areas of service that were performing well and those needing improvement. This assessment was critical to developing targeted action plans for service enhancement.
Research Methodology: Conducting In-Depth Telephone Interviews
To achieve these objectives, the team conducted 45 telephone interviews with customers across all operating sites. The respondents included a diverse group of contacts from schools, hospitals, and public organisations. These interviews were designed to provide a broad and in-depth understanding of customer perceptions and experiences with the company’s services.
Outcomes: Identifying Improvement Areas and Benchmarking Service Quality
The interviews revealed several key benefits for the client, firstly, they identified specific areas of customer service that required improvement. Additionally, the research established a benchmark to track future changes in the company’s NPS. By comparing performance across various sites, the study helped pinpoint learning points and best practices, facilitating cross-site improvement and consistency in service delivery.
Conclusion: Enhancing Service Standards Through Customer Feedback
This research underscores the importance of regularly measuring customer satisfaction and NPS in the facilities management industry. The insights gained from the telephone interviews not only helped the company identify and address service shortcomings but also provided a benchmark for tracking progress over time. This approach allowed the company to strategically focus on improving service areas, thereby enhancing overall customer satisfaction and maintaining high service standards across all their operating sites.